Tuesday, April 11, 2017

Hierarchy and Typography


Cropping Images Video Recap

From what I learned in the video about cropping images, I've found there are many styles to presentation when it comes to design. For instance, I've learned how soft cropping and stick-out-cropping can be used to illustrate a simple image of a dolphin leaping on a directional sign that can be used to direct viewers as well as customers to find their way to a dolphin exhibit. In split cropping you can split the image down the center or off center to insert a type. Cropping images is one of the first steps to designing and it's a very nice experience to learn about the basics through the helpful video we watched in class.

Kit Henrichs Recap

From watching the documentary about Ki Henrichs, I learned a lot about the legendary designer and his journey into design. I found it most interesting how he traveled and got influenced by his journeys to integrate different cultures and styles of art into his work. It's nice to see that someone can still design and contribute art despite his old age and how he's still passionate about his work. It further inspires me to pursue my career in design as well.

Tuesday, March 21, 2017

Typographic Texture


The Language of Color recap

From watching "The Language of Color", I learned that hue, saturation, and value are the three major components of color. Value being the most important, mainly because without it there would be no saturation or value. The video also covered how computer screens and technology can alter a color due to the different calibration settings set in the monitor. It's always important as a designer to check your monitor's settings to get a true color affect needed. Finding the right colors for a client is very important, especially when they compare what they want with a competitor. It's best to find what is not exactly similar to the colors and variations used in the competitor's content, but rather to create something unique and something that follows the guidelines of what the client asks for in their product that one is designing.

Michael Bierut recap

From watching Michael's take on  how to think like a designer, I found a lot of enjoyable facts and interesting new perspectives. I particularly enjoyed how he broke down the basic understanding of a design product and walked the audience through the thought process of creation, and the various approaches he took to accomplish the product. I particularly enjoy how he talked about the fashion store and the art museum in New York. It's from watching the journey of creating interesting yet very simple designs that inspire me to become a designer myself. From observing small elements of an image or a typeface, or the surroundings and architectural elements involved, ideas of design can come from anything with the right attitude of imagination. Not only is the process of design a unique quality that stood out to me in the video, but the fact that design counts and makes a huge difference in the world we live in today. From the error of the voting ballot mentioned in the beginning, to the end where the school librarian found a mural on the wall as a form of ritual to bring life to her job. Design is easily overlooked but makes large impacts on today's world.

Tuesday, February 28, 2017

Scale, Depth, and Motion










"Creative Space" recap


After watching “Creative Spark”, I learned how typography and having an inspirational work space and environment can benefit ones creativity and what they can produce. Keeping in touch and being involved in a community that inspires you can push you to challenge yourself, and that your workspace should be the extension of you and your creative innovation. After watching the documentary I can’t help but feel envious of how hip and stylized both artists have their workspaces. I hope to achieve those career goals myself (probably not in the typography profession) and that I’ll be able to have a creative space of my own that will inspire me and my work.